Primus In News
SUVs, rural growth, premiumisation to keep PV sales in fast lane in 26
06-11-2025
Anurag Singh, Advisor, Primus Partners, shares his view on emerging trends in India’s automobile market for 2026. He highlights that key themes such as SUV demand, rural market expansion, and premiumisation will continue to define the sector. Several new hybrid models are expected to enter the market and gain strong traction, while EV growth will persist, though with some challenges
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